our strategy
The interim Group strategy focuses on cash conservation and retention of capabilities, at the expense of emphasis on growth. We will review this strategy on a regular basis while monitoring market conditions.
The Group remains committed to systematically enhancing its position in the PV industry as an independent producer of multicrystalline silicon wafers. By focusing on the wafer and not competing with our customers in cell production, we are able to develop strong relationships with solar cell producers. It is our intention to remain one of the PV industry's cost leaders and to supply quality wafers.
The chart below shows how our priorities are being adapted to address the current market conditions.
Our vision is to remain one of the PV industry's cost leaders and to supply quality wafers
- Continued focus on operating cost reductions
- Retaining flexibility of production
- Continued focus on major PV companies
- Focus on further developments of the leading silicon processing technology
- Cash conservation
- operating Bitterfeld polysilicon facility at full capacity;
- production efficiencies; and
- higher yields.
- diversity in sourcing polysilicon supply; and
- diversity in wafer production.
- enhanced relationships with existing customers; and
- new customers in the major markets of Taiwan and Korea.
- working with customers to increase product quality and develop the next generation of wafer technology.
- temporary suspension of production at Bitterfeld;
- negotiate improved polysilicon pricing;
- other supplier price reductions;
- production efficiencies; and
- higher yields;
- diversity in sourcing polysilicon supply; and
- diversity in wafer production.
- enhanced relationships with existing customers; and
- new customers to retain operational capabilities. working with customers to increase product quality and develop the next generation of wafer technology.
- temporary reduction in production output;
- trading excess polysilicon; and
- working capital management.